Description
Levi’s Big E is a piece for anyone who loves the story behind their denim. The name refers to the red tab on the back pocket: from 1936 the tab read LEVI’S in capital letters, and in 1971 the lettering changed to a lowercase e. Jeans carrying the capital-E tab have become a shorthand for heritage denim, and the look has been revisited and reissued many times since.
This piece is presented for its heritage character and vintage-inspired appearance. We describe it as Big E style because of the tab detail and the classic construction it carries; we do not claim it as an authenticated pre-1971 original, and no production year is guaranteed. What you get is the aesthetic that made the Big E famous: a straight, honest leg, a sturdy five-pocket build and the unmistakable red tab.
Wear it the way it has always been worn. A plain white tee, a leather or denim jacket and a pair of boots is the timeless combination; a hoodie and a clean sneaker brings it into today. Because the leg is straight, it pairs easily with both slim and oversized layers.
Offered in a Universal Size as part of the Vintage 98S heritage denim edit. Sizing and shipping information appear above and prices display in your local currency.
















Freya Kavanagh (verified owner) –
Great buy. They fit true to the size guide. Lovely relaxed feel.
Nathan Pryce (verified owner) –
Brilliant. Quick delivery to Scotland and the quality is excellent.
Sophie Whitfield (verified owner) –
Brilliant. Sits nicely on the waist and the length works with my boots.
Rhys Morgan (verified owner) –
Genuine vintage feel without the vintage price. Very pleased.
Georgia Baxter (verified owner) –
Love it. Comfortable straight away, no stiff denim feeling. Would buy again.
Joshua Kemp (verified owner) –
My second order from Vintage 98S and the denim is consistently good.
Olivia Fraser (verified owner) –
Fit is exactly as described, the wash looks even better in person.
Louis Carver (verified owner) –
Perfect weight for autumn. Sizing note was accurate for me.
Hannah Ridley (verified owner) –
Very impressed. Great quality denim, feels sturdy but breaks in fast. Really happy.
Ethan Marsh (verified owner) –
Bought as a gift for my brother and he has not taken them off.
Niamh Gallagher (verified owner) –
The leg shape is spot on and the colour is lovely.
Connor Blake (verified owner) –
Slightly lighter wash than I imagined but I actually prefer it.
Holly Pemberton (verified owner) –
Love it. Wore them to a gig on Saturday and got compliments all night.
Jamie Sterling (verified owner) –
Very impressed. These have become my go-to pair already. Worth every penny.
Rosie Lambert (verified owner) –
Great buy. Sturdy, well finished, and the price is honestly a steal.